1) What is the primary goal of crisis communication? a) to protect the organization's reputation b) to avoid media attention c) to shift blame to external factors d) to minimize financial losses 2) Which of the following is key a principle of crisis communication? a) delaying responses to gather more information b) maintaining transparency and honesty c) avoiding communication with the public d) focusing on internal stakeholders 3) What is the most important step in responding to a crisis? a) issuing the public apology b) identifying the scope and nature of a crisis c) blaming external factors d) launching a new product or service 4) Why is it important to monitor social media during a crisis? a) to identify potential competitors b) to track public sentiment and misinformation c) to promote products d) to avoid engaging with stakeholders 5) What is a common mistake organizations make during a crisis? a) responding too quickly b) providing too much information c) using multiple communication channels d) ignoring stakeholder concerns

Crisis communication

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