1) ‘Since 1955’ is an example of… a) Language technique b) Persuasive trick c) Picture d) Visual element 2) Which persuasive word makes people buy quickly? a) Fresh b) While stocks last (sale) c) new 3) Which colour in McDonald’s makes you feel hungry? a) yellow b) green c) red d) blue 4) Which visual element is often used in McDonald’s adverts to grab attention? a) Small print b) Light grey colours c) Tiny pictures d) Big, bold fonts

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