Some of the methods used in advertising are unethical and unacceptable in today’s society. To what extent do you agree with this view? The world that we live in today is dominated by advertising. ____ are on television, on the World Wide Web, in the street and even on our mobile phones. ____, many of the strategies used to sell a product or service can be considered immoral or unacceptable. ____, the fact that we cannot escape from advertising is a significant cause for complaint. Constant images and signs wherever we look can be very intrusive and irritating at times. Take ____ advertising on the mobile phone. With the latest technology mobile companies are now able to send advertising messages via SMS to consumers' phones whenever they choose. ____ we expect adverts in numerous situations, it now seems that there are very few places we can actually avoid them. ____ of advertising that I would consider unethical is the way that it encourages people to buy products they may not need or cannot afford. Children and young people in particular are influenced by adverts showing the latest toys, clothing or music and this can put enormous pressure on the parents to buy these products. ____ the advertising of tobacco products and alcohol has long been a controversial issue, but cigarette adverts have only recently been banned in many countries. ____ to say that advertising is an everyday feature of our lives. Therefore, people are constantly being encouraged to buy products or services that might be too expensive, unnecessary or even unhealthy. ____, many aspects of advertising do appear to be morally wrong and are not acceptable in today's society. Some people believe the aim of university education is to help graduates get better jobs. Others believe there are much wider benefits of university education for both individuals and society. These days, more and more people are making the choice to go to university. ____ some people are of the opinion that the only purpose of a university education is to improve job prospects, others think that society and the individual benefit in much broader ways. ____ true that one of the main aims of university is to secure a better job. The majority of people want to improve their future career prospects and attending university is one of the best ways to do this as it increases a person's marketable skills and attractiveness to potential employers. ____, further education is very expensive for many people, so most would not consider it if it would not provide them with a more secure future and a higher standard of living. Thus job prospects are very important. ____, there are other benefits for individuals and society. ____ the independence of living away from home is a benefit because it helps the students develop better social skills and improve as a person. A case in point is that many students will have to leave their families, live in halls of residence and meet new friends. ____, their maturity and confidence will grow enabling them to live more fulfilling lives. ____, society will gain from the contribution that the graduates can make to the economy. We are living in a very competitive world, so countries need educated people ____ compete and prosper. ____ I believe that although a main aim of university education is to get the best job, there are clearly further benefits. ____ and encourage university attendance, it will lead to a better future for individuals and society. The percentage of overweight children in western society has increased by almost 20% in the last ten years. Over the last ten years, western societies have seen close to a 20% rise in the number of children who are overweight. ____ some reasons why this has occurred and examine the consequences of this worrying trend. ____ is poor diet. Over the last decade there has been a prolific increase in the number of fast food restaurants. ____, on nearly every high street there is a MacDonald’s, Kentucky Fried Chicken and Pizza Hut. The food in these places has been proven to be very unhealthy, and much of the advertising is targeted at children, thus ensuring that they constitute the bulk of the customers of these establishments. ____ it is not only due to eating out, but also the type of diet many children have at home. A lot of food consumed is processed food, especially with regards to ready-made meals which are a quick and easy option for parents who are working hard. ____ this have been and will continue to be very serious. ____, there has been a large increase in health related diseases amongst children, especially diabetes. This debilitating illness means a child has to be injected with insulin for the rest of their life. ____, very overweight children often experience bullying from other children, which may affect their mental health. The negative stigma of being overweight may also affect self-esteem. ____, it is evident that there are several causes of obesity amongst children, and a variety of negative effects. Society must ensure steps are taken to prevent this problem from deteriorating further. Overpopulation of urban areas has led to numerous problems. Identify one or two serious ones and suggest ways that governments and individuals can tackle these problems. Many countries of the world are currently experiencing problems ____ rapidly growing populations in urban areas, and both governments and individuals have a duty to find ways to ____ Overpopulation can lead to overcrowding and poor quality housing in many large cities. Poorly heated or damp housing could cause significant health problems, resulting in illness, such as bronchitis or pneumonia. ____ of overcrowding is a rising crime rate as poor living conditions may lead young people in particular to take desperate measures and turn to crime or drugs. ____ I believe the government should be largely responsible. ____ it is vital that the state provides essential housing and healthcare for all its citizens. ____ setting up community projects to help foster more community spirit and help keep young people off the street is a good idea. ____ youth clubs or evening classes for teenagers would keep them occupied. ____, more effective policing of inner city areas would also be beneficial. ____, individuals should also try to address these problems. ____ to put pressure on the government to ensure they tackle the problems by, for instance, forming action groups to lobby the government and request intervention and adequate funding. They could also form Neighbourhood Watch areas to try and help reduce the high levels of crime. ____ it is clear that the problems caused by overpopulation in urban areas are very serious. Yet if governments and individuals share a collective responsibility, then it may well become possible to offer some solutions.

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