"the richest cultural property we possess" - ... this appeals to the reader's sense of value and heritage, suggesting that the English language is something to be treasured and protected., "we are breaking up the English language" - ... this metaphor illustrated the irreparable damage being done, amplifying a sense of urgency and alarm, persuading the reader that the misuse of language is a serious problem., "It fills cracks. In an ugly way." - ... this vivid imagery to create a negative association with the use of the word "like", persuading the reader that it is an unappealing and unnecessary addition to language., "A useful word (robust, even) has been annihilated and dragged in to express a kind of 'we're gonna tough it out' mentality." - ...these hyperbolic verbs suggest that the misuse of words like "robust" is harmful and destructive, persuading the reader that language should be used accurately and responsibly., "like so many monkeys tossing around a Ming vase" - ... this simile highlights the potential damage that can be done to the language through careless use, and encourages the reader to treat the language with more respect and thoughtfulness., "slimed by the poison berry juice of Scotland Yard's Operation Yew Tree" - ...the use of the metaphorical noun "poison" convey the idea that the word "historic" has been tainted or diminished in meaning due to its association with the scandalous and immoral events that have come to light.,

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