1) This relates to any Government tax policies, new regulations and legislative acts that may affect a business, e.g. BREXIT. a) Political-legal b) Economical c) Technological d) Social-cultural 2) This could investigate factors such as interest or exchange rate changes, inflation and the amount of disposable income the population has. a) Political-legal b) Technological c) Social-cultural d) Economical 3) Environmental factors would be considered such as any changing demographics, changes in consumer behaviour and current health priorities in society. a) Economical b) Technological c) Political-legal d) Social-cultural 4) In this area a business would consider new channels for promoting the business, any relevant legislation such as GDPR and any technology advances in the marketplace. a) Economical b) Technological c) Political-legal d) Social-cultural

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