In Viet Nam nowadays, most companies spend a large proportion of their budgets persuading us to buy their products, and it is their (1) ____ executives who have to decide how to make consumers aware of new products. To do this, they usually set up an advertising (2) ____ of some kind. Generally, (3) ____ a new product involves TV and radio commercials, and there may also be large advertisements on (4) ____ along motorways and major roads. In the past, companies employed people to sell the product (5) ____ but nowadays there is a far more popular technique which uses the telephone. Staff in large call centers telephone potential (6) ____, tell them about the product and try to convince them that it is worth buying. Another technique is to (7) ____ the new product by post. The company sends colourful (8) ____ to every house even though people haven’t asked for them. They are so unpopular that people call them (9) ____ mail – and even though they may contain free (10) ____ or discount vouchers, many people just put them straight into the rubbish bin!

G9 1st term revision

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