1) What does mass production mean? a) Producing large numbers of similar products b) Producing only one unique product c) Producing products by hand 2) Standard products are… a) products with many variations b) products that are the same or very similar c) products made only for one customer 3) Standardization refers to… a) making many different versions of one product b) making products as similar as possible c) producing only custom-made goods 4) Custom-built or tailor-made products are… a) cheap to produce b) made for a specific customer c) identical for all buyers 5) Products made according to the needs of the customer are… a) mass-produced b) standardized c) customized 6) Mass customization means… a) producing large quantities, but each product can be individualized b) producing only one product at a time c) producing all products by hand 7) Who is the buyer? a) The person or organization producing a product b) The person or organization buying a product c) The person advertising a product 8) A production line is used for… a) mass production of similar products b) designing unique handmade items c) customer service 9) What is Wikinomics mainly about? a) A traditional business method based on small teams working offline b) A method of producing goods only through outsourcing c) Mass collaboration where many people work together online to solve problems and create products 10) What is the main idea of The Long Tail? a) That selling small quantities of many specialized products can also be profitable b) That companies should focus only on the most popular products c) That mass production is the best model for all types of products 11) What is the main purpose of benchmarking? a) To compare performance with the best companies and learn from their practices b) To increase the number of workers in a company c) To keep all industrial secrets hidden from other companies 12) What is a vendor? a) A person or organization that sells something b) Someone who manages a company’s employees c) A person who only buys products for personal use 13) What does the term clientele refer to? a) People who sell a company’s products b) People who buy expensive or exclusive products or services c) People who produce goods for sale 14) Who are end-users? a) People who buy products to resell them b) People who use products, particularly technology, even if they did not buy them c) Companies that produce goods 15) What is an industrial buyer? a) Someone who buys goods for personal use b) A street vendor selling products c) An organization that buys things to produce its own goods or services

BEinUse_ Unit 18_19

by
Print
Embed

Leaderboard

Visual style

Options

Switch template

Continue editing: ?